I like greentomatos pragmatic ethos they believe that everyone can be kinder to the planet but know we arent going to start giving up our comforts any time soon. Thats why theyre here to help us figure out all the green conundrums of everyday life.
One of the latest innovations from these guys is the greentomatokit which they very kindly sent me to try out. The first thing that struck me as our postman handed me the parcel was that the packaging itself is biodegradable It even explains saying that excess packaging is bad for the planet and thats why they chose this potato starch covering. Nice one guys! Ive ordered stuff from various suppliers of environmentally friendly products and too often been disappointed by the excessive use of bubble wrap and polystyrene (yuk!).
This starter kit is for those wanting to go green at home but dont know where to start and straight away Im thinking what a great house-warming (hmmm or house-cooling?) gift this would make. It contains all the essentials covering the major areas to make change in your home:
Heating = Radiator panels & room temperature thermometer
Electricity = Energy saving light bulbs & turn it off stickers
Water = A Save a Flush
Waste = No junk mail dont forget your bag & recycling stickers
Plus it all comes in a giant cotton bag (much bigger than the regular tote style ones) to re-use for shopping and cut out the nasty plastic variety I have a bag addiction so naturally I love this.
I have to say though that aside from all these goodies my favourite part of the kit is the sheet that explains why each item will help green up your home and how much carbon or water you can save when you use them. For me this is the most important item because this kit isnt for an already enthusiastic greeny its for those who need a nudge in the green direction. We cant expect people to make any kind of a change to such a personal part of their lives (their home) without explaining why it benefits them as well as the planet.
OK so how do you get one of these kits? Well you can go straight over to the greentomato website and hit buy or you can sign up to the GGG Newsletter and get a special discount coming up for newsletter subscribers only! The first GGG newsletter comes out Friday 8th February so make sure youre signed up before then where youll receive full details of the offer.
In the meantime mosey on over to the greentomato website anyway and check out what theyre doing.
To learn more about the thinking behind the greentomatokit and the measurable benefits it can help you make in the greentomatos January 2008 press release.
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